Meet Six & Main: SDtoday’s (revamped) home of all your San Diego, CA merch

SixMain-Launch-Convo-Hero-WebsiteFeature (1) (1)

Our online shop is back and better than ever. | Photo provided by Six & Main

We’re back. Earlier this year we announced the launch of our SDtoday online shop, designed to bring you the best local gear to show your San Diego pride and celebrate local landmarks, creatives, brands, events + more. We’re still doing that — but we changed a few things (for the better).

Enter: Six & Main. That’s right — we’re back with a new name and completely new look. We listened to your feedback from our online store survey and made the changes you wanted to see, including a more user-friendly layout to make shopping easier and updated creative + brand pages so you can learn more about the local creators and brands featured.

New products include exclusively designed local merchandise like:

  • More city sweatshirts
  • New trucker hats
  • Freshly designed mugs
  • Stickers
  • Hoodies

And more.

Now, to continue our mission of celebrating local, we are looking for local creatives + brands to work with us at Six & Main.

If you’re a local creative that wants to collaborate with us (think: seeing your artwork displayed on our products and getting paid for it), we want to hear from you. And if you’re a local brand (locally-made hats, cocktail bitters, or dog leashes) we would love to stock your stuff on our virtual shelves.

Tell us about yourself or your brand in one of these surveys so we can get to know each other — who knows, we could be working together soon.

We hope you love our revamped storefront as much as we do, San Diego.

Happy shopping.

More from SDtoday
From charcuterie and margaritas to tacos and burgers, you’re going to score with this locally crafted spread.
You’ll want to be their guest: The seven-show season at San Diego Civic Theatre includes “Beauty and the Beast” and “Hell’s Kitchen” from Alicia Keys.
Got a new fling but don’t know where to go? Hoping to spice things up with your longtime partner? We’re here to help plan your next date night in San Diego.
The Joan and Irwin Jacobs Performing Arts Center will serve as Cygnet Theatre’s new home, debuting just before fall 2025.
From downtown San Diego and Balboa Park to City Heights and Mira Mesa — there are many fun community celebrations of the Lunar New Year in 2025.
Dig into San Diego’s must-try pizza shops including unexpected combos, fancy offerings, and gluten-free options.
If you don’t have coffee already in hand, consider this your sign to grab some.
To LA, with love — here’s how SD can help victims of the devastating January 2025 wildfires in Los Angeles.
Whew, 2025 is shaping up to be an eventful year in America’s Finest City.
Whether you’re a history buff, art aficionado, or science fan, these 28 museums in San Diego have it all.